The Hunting Lodge | 布里克斯（中国）官网

Our Vision

Brand Introduction

Who we are The Hunting Lodge is from one of the world’s least populated countries – New Zealand; 100% New Zealand family owned and operated beverage and hospitality provider. The Hunting Lodge is also a must-visit travel destination of New Zealand. The family has global operating experience and has been a trusted partner of multinationals such as Nestle, Danone, Fonterra, Douwe Egberts and Heinz.

Our Vision

“To be a world class, high quality, innovation partner in the global beverage sector.”

Our Advantage

Why New Zealand Wine?

New Zealand have become the most important Sauvignon Blanc home in the world; while producing high valued products, we position ourselves in the high-end market.

Distinctive flavours and aromas of NZ Wine have captivated consumers around the world. The NZ wine industry has achieved spectacular growth over the last 40 years, going from £51 in exports in 1960 to NZ $1.6b in 2016.

While New Zealand Sauvignon Blanc has established a foothold in the UK, Europe and Australia, it has also awakened in other markets around the world. The United States is now New Zealand's largest overseas wine market, with shipments up 11% in 2016. In contrast, Australia was left behind New Zealand for the first time.

What drives this? The light, fruity taste of New Zealand wines perfectly complements the popular culinary trend of people consuming less meat and staying away from weight-bearing foods.

New Zealand wine industry exports data from 1960 to 40 years in 2016

The appeal for the Chinese market

China is now New Zealand’s sixth largest wine export destination and growing. Younger consumers in China are moving away from higher-alcohol options such as Baijiu to lighter and healthier styles of drinks, such as wine and cocktails. The ever increasing thirst for quality water and health- conscious drinking habits will mean that China retains its position as the world’s biggest wine market to 2021. The Hunting Lodge is a proven tourist destination for Chinese consumers who represent approx. 20% of our visitors. Our Central Otago Pinot Noir and Marlborough Pinot Gris are the most popular.